Performance Marketing deals with optimising marketing and email campaigns in such a way that small incremental changes and optimizing can result in mega performance benefits. The campaigns could be on display, search, mobile or email platforms.
Performance marketing has grown into an indispensable technique by which marketers formulate, test and revise their hypotheses — allowing data to reveal what pitches and approaches perform best for which audiences.
[ Module Content ]
How to improve the performance of your Adwords campaigns
Understanding Attribution in Adwords
How to make your emails more efficient, safe and spam proof
How to track blacklisting and remove your domain from blacklist
Key metrics of performance for various Digital Goals
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[ You Will Learn ]
The only digital marketing training program
where you get in-depth knowledge of all the 17 modules of digital
marketing with practical hands-on exposure.